PRINGLES / SIZZL'N ILLUSTRATIONS
Working for the brilliant team at SGK, I was tasked to create the ingredient stack images for the Sizzl'n Pringles range.
The amount of flames on each chilli indicates how hot each flavour is, with the Cheese & Chilli being the most extreme!!!
As with the main brand work - the ingredients needed to compliment the unique shape of the hero Pringle chip and have a fun playful interaction whilst the centre chip remains the hero.
All images were created using our own food photography, retouching and illustration work.